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Showing posts from September, 2024

Entry Level Swiss Watch Brands

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     Hello and welcome to my blog, where I will be covering some of the most well-known Swiss watch brands along with some of the most underrated.  My goal for this blog is to give you a good overview of the brands that make up the Swiss watch industry.   The brands I will be covering in this edition are Certina, Tissot, and Longines. Certina:     Certina is perhaps one of the most underrated Swiss watch brands despite it delivering exceptional quality at a competitive price point.  Certina is also my personal favorite Swiss watch brand.  It is one of the more affordable Swiss watch brands. Certina was founded in 1888 in Gretchen, Switzerland.  Certina has built a reputation for precision and durability.  Certina is famous for the DS Concept (Double Security), meaning the movement is more protected from shock.  Certina is part of the Swatch group along with Tissot and Longines.  In my opinion, Certina is one of the best Sw...